Statistical Indicators
Benchmarking the Information Society
- Statistics & indicators -
Online sales
Base: All establishments, weighted column percentages
Questions: C1, C2, C20
Source: SIBIS DMS 2002
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Statistical Indicators |
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| No. 22 Establishments selling online | ||
Online sales |
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Base: All establishments, weighted column percentages Questions: C1, C2, C20 Source: SIBIS DMS 2002 |
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| Almost a quarter of Europe's businesses sell on line, whether that is through a website or an eMarketplace: Finland, but also Germany have a particularly high share of businesses that do so. However, sales from this activity tend to form a small portion of total sales turnover. On average, Business-to-Business sales equate to 12% of the total sales, with Business-to-Consumer representing some 10% of total sales, but this varies significantly across economic activity and size class. | ||